Go-to-market plans built on content, SEO, and email — not just slide decks. We run 90-day GTM sprints that establish thought leadership, build autonomous content systems, and create inbound pipeline for fintech companies.

The Problem

Most GTM plans fail because they sit in a slide deck. Founders spend weeks on strategy documents that never translate to execution. Meanwhile, competitors are shipping campaigns and building pipeline. You don't need another plan — you need a system that moves from strategy to results in 90 days.

How It Works

We pair strategy with hands-on execution so you see pipeline impact inside 90 days — not 9 months.

Phase 1 — Discovery (Weeks 1-2)

ICP definition & buyer persona refinement
Competitive landscape analysis
Current pipeline & conversion audit
Sales & marketing alignment assessment

Phase 2 — Strategy (Weeks 3-4)

Channel strategy & budget allocation
Messaging & positioning framework
Content & outreach plan
KPI definition & attribution model

Phase 3 — Execution (Weeks 5-12)

Campaign launch across priority channels
Content production & distribution
Outbound sequences & nurture flows
Weekly performance reviews & optimization

Ready to launch your go-to-market plan?

Our 90-day GTM sprints get fintech companies from strategy to pipeline fast. Let’s talk about your launch.

Book a Strategy Call

What You Get

At day 90, your team has a working playbook and live campaigns. Most clients choose to continue with fractional CMO support to sustain momentum, but the system is designed to run independently.

Who This Is For

Pre-revenue or early-stage fintech companies that need to get from product to pipeline fast
Companies entering a new market segment or launching a new product line
Teams that have a marketing plan in a slide deck but no execution momentum
Founders who are doing everything themselves and need a structured system to scale

Investment

GTM Strategy engagements are structured as 90-day sprints, typically $10K-$20K for the full engagement depending on scope. This includes strategy, messaging, and hands-on campaign execution — not just a deliverable deck. Many clients transition to ongoing fractional CMO support after the sprint.

GTM Strategy