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Case Studies

Real Results for Fintech Companies

We work with a small number of companies at a time so we can go deep. Here's what that looks like in practice.

Blockchain & HELOC Lending

Figure

Challenge

Needed to build organic authority and a content engine for a publicly traded blockchain lending platform in a highly regulated space.

Results

  • Full content and SEO infrastructure operational within 90 days
  • 10+ active content verticals with ongoing keyword-targeted production
  • Executive thought leadership program and monthly B2B partner newsletters
Content & SEOFractional CMOGTM StrategyRead Full Case Study →
Financial Planning & Wealth Management

Boldin

Challenge

Had 350,000+ users and enterprise partners but no repeatable enterprise sales motion — every deal required the CEO's direct involvement.

Results

  • 4-phase enterprise GTM framework replacing founder-led sales
  • 350,000+ user base mapped as internal champion pipeline
  • Systematic outbound motion and complete sales enablement toolkit
Fractional CMOGTM StrategyContent & SEORead Full Case Study →
AI Lead Scoring for Mortgage

ProPair

Challenge

Market saw them as 'just another lead scoring tool' despite 46% validated conversion uplift. Needed repositioning to unlock a larger market.

Results

  • Repositioned from point solution to platform — expanding addressable market by 340%
  • Projected deal sizes increased from $150K-$300K to $400K-$800K
  • Complete sales enablement toolkit and thought leadership content strategy
GTM StrategyContent & SEOFractional CMORead Full Case Study →

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Every engagement starts with a 30-minute discovery call. No pitch — just an honest conversation about your growth goals.

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